The quality of this thread and speed at which the collective thought process has been built is exceptional. Proves the quality of Valuepickr as a platform. Wanted to add my overall thoughts on the business. I apologise if it’s repetitive.
Tech should not be the primary investment thesis here. Tech is just an enabler in this business and should be available in plug and play format to most industry participants in a few years. They will certainly have a head start over traditional NBFCs over the next few years due to their tech-focus from day 1, but it should not be a sustainable competitive advantage. The story here is two-pronged:
(1) Sector specific focus
(2) PE-backed hyperscaling
(1) SME sector specific focus - This is, I feel, the most exciting thing about Ugro. SME lending is a difficult business which most banks/NBFCs haven’t been able to crack due to high NPAs and difficult scale-up. But difficult businesses, if built with relentless focus, over a period of time create the biggest MOATs. They have taken 18 months for sector selection and the deep research put in to create sub-sector specific checklists is super interesting.
Moreover, distribution strategy is brilliant. They are trying to create touch points around each and every participant in a sector thus covering all funding needs. (1) Creating a pool of anchors in each industry and tapping their entire supply chain to provide funding (2) Going deep into the machinery finance ecosystem by forming relationships directly with the OEMs (3) Creating branches in relevant micro markets instead of financial hubs (Ex: Bangalore branches are in Peenya and Bommasandra which are the biggest industrial areas there). (4) Creating upstream and downstream partnerships with sector specific fintechs and NBFCs. Within a few years, they should have deep penetration in their selected sectors knowing most suppliers, vendors, customers, financiers.
Imagine the scale and the barriers to entry if they execute all this over the next 5 years. All this knowledge and data should lead to best-in-class NPAs thus solving the biggest pain point in the SME lending industry.
(2) PE backed hyper-scaling - Building a innovative and challenging business like this at scale usually takes 15-20 years. But Ugro is trying to blitzscale this in 5-7 years. Capital is a barrier to entry in startups and a $150m capital infusion (usually done at series E or F in startups) at the onset reflects the capability of the founder and the kind of head start Ugro has over other companies in the same space.
Moreover, the quality of the investors which have participated should give a lot of comfort to most of us. Private equities are not entirely passive investors and would have done deep due-diligence before entering and should also be involved in the future at strategy level. This should ensure good corporate governance as well.
They are aiming to double their disbursals every year for the next 5 years. Frankly, this kind of growth, is only possible due to PE money that they have raised and we are very lucky to be able to participate in such a growth story.
Disclosure: Invested