Affle India has approved the proposal of raising of funds upto Rs. 1,080 crore via QIP or issue of securities. Fund raising would be for growth. Why the company is not funding growth via internal accruals? as they have target of 10 bn connected devices by 2030. On what they will spend to acquire these connected devices?
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If the market is giving a value of Rs. 6000 per share, 9x IPO price and Internal Accruals are not more than Rs. 20 Cr a quarter, why not access the Public Markets ? It seems a no-brainer and the promoter also sold 3 lakh shares recently.
Another company in the OEM space, privately help but raising PE.
Digital Turbine has also acquired a DSP ( Appreciate, they are a pretty good Perf DSP) and Ad Colony. Will see lot of acquisitions and competition with shares running up for mid-size firms
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In Affleâs case, I really wonder has there any value left on the table for new investors at these rich valuations? Are their services so unique or monopoly that no one could replace them in the coming days?
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Google says âonce third-party cookies are phased out, we will not build alternate identifiers to track individuals as they browse across the web, nor will we use them in our productsâ . As this change is related to 3rd party cookies on Chrome, Affle may not be affected by it. Going ahead, Google may say on similar line for its other products including Android. These steps would also boost their ad revenue, but there could be some challenges to do such monopoly in open internet. Please share your thoughts
A Nice thread on Applovin and how different Ad Tech players are evolving. AppLovin, InMobi , IronSrc and Digital Turbine are the key players to watch. Their strategy revolve around SDK, Mediation, SSP, OEMs and owned inventory. Applovin also acquired Adjust.
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What is BCG? How is it related to Affle?
Affle India is selling shares to raise between US$60-80mn today
How would we read this news? (1) would lead to dilution & QIP is costlier than debt. may use for acquisitions. (2) fund could be utilised to acquire connected devices (target from 2.1 bn to 10 bn by 2030). If they could add users as they plan, this may lead to significant growth
Affle declares very good set of numbersâŚInvestor presentation is as attached
There is other income of 36Cr and thatâs why it looks good. We will need to see whatâs this other income is.
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This other income is described as Gain on revaluation of financial instruments in their investor presentation
Other income includes gain on sale of OS Labs investment of Rs 31cr
Normalized growth after removing exceptional items is also quite good
I believe internal target is to grow revenues 40% YoY in FY22
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Behind paywall from ET - but looks like Affle had %ownership in Indus OS and Indus OS signed up acquisition deal with Phone Pe - Both filed cases in singapore court.
Discl - not invested.
I dont think Affle holds stake in Indus OS anymore. Sold it promoter holding company last year. So its a fight between promoter and Phone Pe
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Not at all surprised for this acquisition as they raised money via QIP.
The mobile advertising industry has been experiencing a massive wave of consolidation in the wake of privacy-related platform changes.
Since February, AppLovin has acquired Adjust, Digital Turbine bought AdColony followed by Fyber, Zynga snapped up Chartboost and Vungle grabbed GameRefinery and TreSensa. (Vungle also bought AlgoLift in October of last year.)
In Jamppâs case, its technology is complementary to Affle, which has a product suite for marketers with tools to help with user acquisition, brand marketing, retargeting and ad fraud detection. Affle also provides data and ad monetization services for publishers. Jampp brings technology Affle doesnât yet have in its portfolio, in the form of a programmatic user acquisition platform.
Jampp also has a presence in countries where Affle does not, such as Latin America and North America â and vice versa. Although Jampp has a small office in Singapore, it doesnât yet have much of a footprint in Asia Pacific, which is Affleâs home base.
Although both Jampp and Affle are strong in Android-heavy regions, Jamppâs North America business gives it a purview into the iOS ecosystem, which has been roiled by Appleâs AppTrackingTransparency changes.
It appears that Affle will pay about $41.3M (Affle (India) Limited's Singapore arm to acquire Jampp - EquityBulls.com) for this acquisition.
Any clues of Jamppâs revenues ?? unconfirmed estimates say $31M (https://www.owler.com/company/jampp).
Disclosure: Recently invested in stock and closely tracking.
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Jampp brings in a new market access in LATAM. The tech is something Affle already has with its own UA platform and they also have a DSP with RevX.
Applovin-> Adjust and Digital turbine with AdColony are very different companies acquiring trackers and ad networks.