I’ve been observing the behavior of other power exchanges over the years — and frankly, I haven’t seen any meaningful innovation, new products, or strategic vision coming from them. I don’t know if I miss them.
Their support for market coupling seems more opportunistic than visionary — a shortcut to gain market share without building real value. It reminds me of legacy companies like Kodak or Nokia that failed to innovate and lost their relevance.
On the other hand, IEX continues to lead with innovation — be it the Indian Gas Exchange (IGX), Carbon Exchange, Real-Time Market, or Green Day Ahead Market. They’ve consistently stayed ahead of the curve, adapting to policy shifts and launching new platforms that align with India’s evolving energy needs.
End users are already accustomed to the IEX ecosystem. Shifting them between platforms every few months, as market coupling intends, isn’t just inefficient — it risks disrupting workflows and trust.
At the end of the day, innovation drives stickiness. And IEX, in my view, has built both a technological moat and a cultural reputation for reliability.
Let’s not confuse regulatory redistribution with customer loyalty.