ASK Automotive Ltd - Can it disrupt the automotive sector?

About

Incorporated in 1988, ASK Automotive Limited is a manufacturer of Advance Braking Systems for two-wheelers in India.[1]

Key Points

Market share [1] Ask Automotive is the largest manufacturer of brake-shoe and advanced braking (AB) systems for two-wheelers in India. The company had a market share of 50% in FY23 in terms of production volume for OEMs and the branded independent aftermarket (IAM)

Product Portfolio [2]
1) AB systems - 38% of Q1FY24 revenue
2) Aluminum lightweight precision (ALP) - 43%
3) Wheel Assembly - 13.5%
4) Safety control cables - 3.54%.

Manufacturing Facilities [3] As of June 2023, company has 15 manufacturing units spread across five states in India. The company commenced commercial manufacturing operations at its 16th manufacturing facility in Bhiwadi (Rajasthan) in July 2023. In addition, its Joint Venture operates one manufacturing facility in Gurugram, Haryana.

Clientelle [2] ASK Automotive supplies to Original Equipment Manufacturers like HMSI, HMCL, Suzuki, TVS, Yamaha, Bajaj, Royal Enfield, Denso, Magneti Marelli, and others. It also supplies in aftermarket and export market.

User Industries [2]
1) the automotive sector for 2Ws, three wheelers, passenger vehicles and commercial vehicles, and
2) the non-automotive sector for all-terrain vehicles (ATVs), power tools and outdoor equipment.

Technology Partners [3] The company has entered technology licensing arrangements with global companies such as:
1) A Japanese manufacturer of asbestos-free brake shoes supplying to 2W manufacturers globally;
2) NUCAP Industries Inc., Canada (NUCAP) – a global player in patented retention systems
3) Safety Control Cable Ind. Co- a SCC manufacturer serving automobile OEMs globally.

Focus on EV segment [4]
To leverage the expected growth in demand for 2W EVs, the company has 11 new programs under development for the EV sector that have been produced in Q2 FY24.

Revenue Concentration [5] The company derives more than 50% of its revenue from top three customers. It’s top Customer contributed 35% to FY23 revenues.
A significant portion of its revenue is attributable to the Indian two-wheeler automotive sector. In FY23, two-wheelers contributed 90.65% of its revenue.

IPO Details [6] Co. intends to raise 834 Crs through the IPO and the entire issue is an Offer for sale.

Their product portfolio :

Moreover they are expanding their foot print in EV segment as well and the growth in the EV is tremendous as we can see in their investor presentation.


Some Key metrices

The PEG ratio is so high as it is recently listed company, which eventually will be re rated.

The company is seeking attention as it the largest player in 2W Advance breaking System which will lead to the pricing power and it will benefit the Margins. The margins are on a growing phase from past 3 years and I think it will improve more as the Automotive industry grows and their manufacturing plants run at their full pace.

The P&L statement is growing on a excellent pace with reporting their highest ever sales and profit.

The management is very much optimistic about increasing their exports in upcoming quarters. Since the economic slowdown in Europe and China dumping it has affected the exports of the company. But in upcoming quarters as the market reversal happens in Eurpoean market this will help Ask Automotive to grow their export market with growing margins.

The borrowings are increasing which I think due to the CWIP as I can see Long Term Borrowing rise in their balance sheet.

Also the FII have taken a majority stake in this quarter and also DII have increased their stake all was offer for sale in the IPO as we can see:

In their recent concall they mentioned that the overall automotive grew at 9% in Q2 but TW grew at 12.5% which is great and being the majority player will help them a lot.

Concall Highlights Q2

Industry Overview:

  • The automobile sector grew approximately 9% in Q2 FY25 compared to the same period last year, according to the SIAM report.
  • The two-wheeler segment showed significant growth, with a 12.5% increase in Q2 FY25 and 15.8% in H1 FY25 year-on-year.
  • Two-wheeler vehicle production reached 6.3 million in Q2 FY25, up from 5.6 million in Q2 FY24.

Financial Performance:

  • ASK Automotive reported a revenue growth of 22% in Q2 FY25, with EBITDA increasing by 50% and PAT by 63% year-on-year.
  • H1 FY25 results show a 26% revenue growth, 55% EBITDA growth, and 63% PAT growth compared to the same period last year.
  • The company achieved the highest-ever absolute revenue and EBITDA in any quarter.
  • EBITDA margins improved to 12.2% in Q2 FY25, 230 basis points higher than Q2 FY24.

Product Segment Performance:

  • Advanced braking systems maintained market leadership with an 18% year-on-year growth.
  • The aluminium light weighting precision solutions segment, which constitutes 45% of revenue, grew by 27%.
  • Safety control cables also saw a healthy growth of 18%.

Capacity Expansion:

  • The mega manufacturing facility at Karoli is expanding, with positive EBITDA margins now being generated.
  • Construction of a new plant in Bengaluru is on schedule for operationalization in Q4 FY25.
  • A solar power plant of 9.9 megawatts in Sirsa, Haryana, is nearing completion for captive consumption.

Future Outlook:

  • Management is optimistic about maintaining growth momentum in the two-wheeler sector, especially during the festive season.
  • The company aims to sustain EBITDA margins and gradually improve them in subsequent quarters.

New Developments:

  • The alloy wheels business is progressing steadily, with the Bangalore plant expected to commence operations in Q4 FY25.
  • Management is cautious about revenue expectations from the alloy wheel business, pending testing results.
  • A new order worth over INR 75 crore is anticipated from Europe, expected to start in January next year.

Challenges:

  • The export market, particularly in Europe, is facing demand issues due to inventory corrections by major customers.
  • The commercial vehicle sector is underperforming, impacting the joint venture (JV) with FRAS-LE.

Margin Guidance:

  • Management indicated that commodity price fluctuations are hedged, ensuring no adverse impact on margins.
  • The Karoli plant has reached 45%-50% capacity utilization, contributing to improved margins.

Joint Ventures and Collaborations:

  • The JV with AISIN Group is expected to commence operations in Q4 FY25, with a projected revenue potential of INR 100 crore to INR 150 crore per annum over the next three to five years.

Disc: These are just my views as this company got my eyes. Not invested but will look forward to invest if community helps to extract more information regarding Ask Automotive.

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Thanks @Chirayu_Shah for this wonderful post.
I have gone through the company recent concall except for export guidance for 250-300 crore for fy 26 from current 150cr they didn’t provide overall guidance.

I have a few qsns:
1)Management didn’t provide overall guidance. Any comments on guidance part if they have answered the same qsn in earlier concalls?
2)And the subject of the post “Can it disrupt the automotive sector”. Any views on why do u feel it can disrupt the sector?
3)And who are its main competitors?

Thank you

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Thanks @sainath_reddy

  1. Yes they have provided more guidance in their past concalls which includes :
  • Management emphasizes focus on sustaining EBITDA margin levels, aiming to gradually improve towards historical margins of 12% to 13%.
  • Margin improvements driven by economies of scale from increased production, ramp-up at the Karoli facility, and cost optimization initiatives.
  • Targeting exports to grow from approximately 4% to 10% of total revenue over the next five years.
  • Ongoing discussions to onboard new customers and expand product offerings, particularly in the EV segment.
  • Plans to launch new products under the AISIN brand, with incorporation progressing as per schedule.
  • Investing in new plants in Karoli, Rajasthan, Banglore and a solar plant in Sirsa, Haryana. All this Capex is being done only because the management is optimisitc in their business and Karoli plant has already reached 40-45% utilisation and will further increase which will help increase their margins and also the solar plant in Sirsa is about to complete and will indulge in revenue in upcoming quarters.
  1. The main reason I feel it can disrupt the industry beacuse of 50% market share and wide range of portfolio which gives pricing power to the company and can help improve margins. Also the export market will increase in near future (as per their guidance 10%) that will help Ask Automotive grow as they are focusing more on exports in upcoming quarters.

  2. The main competitors can be found here : ASK Automotive - 361 Competitors and alternatives in Oct 2024 - Tracxn

I’m researching more for this I hope as I go much deeper I will found much valuable informations.

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Commencement Of Commercial Production At New Facility In Karnataka By ASK Automobiles Private Limited, Wholly Owned Subsidiary Of The Company.

Management walking the talk!

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Concall Notes Q3 FY25

Industry Overview:

  • The automobile sector in India grew by approximately 6.4% in Q3 FY25 compared to the same period last year, as per SIAM report.
  • Two-wheeler production grew by 8% in Q3 FY25 and 13.1% in 9M FY25 year-on-year.
  • A stable policy ecosystem in 2024 supports automotive industry growth, with optimism from the Bharat Mobility Global Expo expected to boost progress in 2025.

Financial Performance:

  • Q3 FY25 showed a significant performance with a 21% growth in revenue, 41% in EBITDA, and 32% in PAT year-on-year.
  • 9M FY25 results included a revenue growth of 24%, EBITDA growth of 50%, and PAT growth of 51% year-on-year.
  • Achieved highest ever EBITDA margin of 12.5% in Q3 FY25, an increase of 180 basis points from Q3 FY24.
  • Earnings per share increased to ₹9.64 in 9M FY25 compared to ₹6.39 in the same period last year.

Product Segment Performance:

  • Advanced braking systems business maintained a market leadership position with 14% year-on-year growth.
  • Aluminum lightweighting precision solutions, the largest business segment, grew by 25% year-on-year, contributing 43% to revenue.
  • Safety control cables grew by 10% year-on-year.

Production Capacity Expansion:

  • Expansion of the mega manufacturing facility at Karoli is progressing well, enhancing economies of scale and operational efficiency.
  • The 18th manufacturing facility in Bengaluru commenced operations on January 14, 2025.
  • A solar power plant of 9.9 megawatts in Sirsa, Haryana began trial production on January 27, 2025.

Subsidy and Government Support:

  • The company is set to benefit from the government’s budget allocation for infrastructure, which is expected to boost two-wheeler sales.
  • Achieved ₹6.65 crore subsidy from the Karoli plant in Q3, with expectations of similar figures continuing in forthcoming quarters.

Market Outlook and Demand:

  • Management remains optimistic about two-wheeler demand in Q4 FY25 and the next financial year, citing infrastructure spending as a key driver.
  • Expectation that the growth momentum in the two-wheeler sector will continue due to positive market sentiments.

New Developments and Projects:

  • Joint venture with AISIN Group to launch products in April 2025, with plans to appoint dealers across the country.
  • The management anticipates breakeven for the Bengaluru plant by Q4 FY26.

Challenges and Strategic Insights:

  • Current EV contribution to total business stands at 5%, with management highlighting that 80% of OEMs in the EV sector are being supplied.
  • Concerns about higher inventory levels leading to production cuts among two-wheeler manufacturers, though management remains confident about maintaining production schedules.
  • Export outlook is challenged due to the European market, with a cautious approach towards expanding exports until inventory issues are resolved.

Margin Guidance:

  • Aim to sustain and gradually improve EBITDA margins in subsequent quarters, dependent on two-wheeler industry growth.
  • Management indicates that the company operates with a debt-to-equity ratio of 0.38, targeting a reduction to 0.3 in the next financial year, indicating a cautious and judicious approach to capital expenditure.
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https://indianexpress.com/article/business/budget/budget-big-boost-auto-sector-pli-fy25-allocation-hiked-rs-3500-crore-9139391

There can be big boost for Auto component part manufacturers as the PLI Scheme for Automobiles and Auto Components allocation was raised from ₹483.77 crore in the previous fiscal year to ₹3,500 crore in 2024-2025.

And also ASK automotive to be 50% market leader in advance braking systems and two wheeler sales assumed to rise as no Income Tax up to 12 lakh.

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Q4 Results - Seems above average results and also good CFO. D/E is reducing. Need to understand on order book. Anyone knows where to check? I don’t see in their presentation

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Ask Auto Looks Interesting Operating leverage and GST 2.0, new product development

Capex and Capacity:
â—¦ The total planned capex for FY26 is Rs 4.5 billion, of which Rs 3.7 billion has already been incurred.
â—¦ The Bangalore facility reached 60% capacity utilization in Q2 and is expected to reach 70%-75% by Q4 FY26. New plant margins have already matched the blended margin level.

Positive Aspects

  • The overall profile of ASK Automotive looks interesting because of its strong position in core safety components and its aggressive expansion into high-growth, technology-driven segments (ALPS and EV components), although this expansion carries specific execution risks.
  • The Taiwan collaboration product is currently under testing by OEMs. Clearance is taking time as it is a safety item.
  • Sunroof The new Product and plant for sunroof collaboration is expected to be commissioned in 1HFY27, with production targeted for 2HFY27

No Risk from - EV Readiness

  • ASK is strategically well-placed in the EV transition, supplying ~80% of the organized 2W EV market (clients include Ola, TVS, Ather). The content value per EV vehicle (Rs 1,400) is approximately 50% higher than for ICE vehicles (Rs 950)
    Aftermarket Boost
  • The GST rationalization (28% reduced to 18%) is expected to significantly benefit the aftermarket segment by shifting business from the unorganized/grey market to organized players like ASK
    Ramp-down of Low-Margin Business
  • ASK is entering the two-wheeler alloy wheels market using the advanced High-Pressure Die-Casting (HPDC) technology, providing superior qualities attractive for both ICE and electric scooters. This is facilitated by technical collaborations with Taiwan-based LIOHO and Japan-based Kyushu Yanagawa Seikh
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Thesis for ASK Automotive Ltd.

  1. 50% market share in anti-lock braking system (ABS); 37y experience; 52 proprietary formulations; powertrain agnostic; diversified revenue into ABS and aluminium light weighting precision systems (ALPS); Best profitability among peers; D/E ratio always maintained under 0.5; Average ROCE above 20%; awarded the best managed company 2025 by Deloitte.

  2. Govt regulation states from Jan 2026, all 2W under 125cc to have ABS mandatory; Ask Auto gets 37% of its revenue from ABS; Top customers Honda, Hero, TVS sell approx. 15million 2W under 125cc without ABS, these would need ABS from next year; after rough calculations translates to 700cr incremental revenue potential for Ask Auto just from this news’ effect.

  3. ALPS contributes 45% to total revenue; it is a sunrise segment and expected to give 25-30% revenue growth for next 2-3y.

  4. 2W EV penetration in India is sub 5% which is expected to reach 30-45% by 2030, which gives a 40-55% CAGR by 2030; can imagine the runway for growth by comparison with China because of similar population and pollution issues; Ask Auto supplies to 80% of the top 2W EV OEMs; Kit Value for 2W EVs ABS is 1.5-2X higher than ICE ABS; revenue contribution from EVs is only 4% for now.

  5. Ramping down low margin business of Wheel Assembly by 60%; Revenue to decrease by 300-400cr but EBITDA margins to improve by 80bps in FY26.

  6. In last 7 years, PPE increased from 327cr to 1186cr; Cash cycle improved from 26 to 7 days; median CFO/PAT conversion is 1.5 (because of low inventory, JIT supply, low CCC, high depreciation).

  7. Underlying industry is cyclical but company is growing YoY at 15-30% except Covid years; so the effects of industry cyclicality are not visibly reflected in the company’s long-term performance trajectory.

  8. Ask Auto has the capacity to service the huge demand that is expected to come; 16 plants running at near full capacity; 2 new plants started at Karoli and Bengaluru with 490cr and 250cr CapEx respectively; Karoli plant (current util 65%) can go to 70-75% util by Q4FY26 with 1100cr peak potential; Bengaluru plant target util of 60-65% by Q4FY26 with 400cr revenue potential. Additonal CapEx of 450cr planned for FY26 in ALPS and, HPDC(150-200cr revenue potential); this CapEx is expected to give 1.75-2X asset turnover ie incremental 800-900cr revenue for next 2-3y.

  9. EV/EBITDA at 20.9; fairly valued vs peers and undervalued wrt to Ask Auto’s historic multiples.

  10. It appears that stock price discovery is still underway, especially when compared to other listed auto ancillary players.

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Nowhere in their presentation I have come across them referring it as Anti-lock Braking System. They call it as “Advanced Braking System” I am not sure if both are same.

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Below is my understanding, where Pricol sees the news as an opportunity while Ask Auto mentioned some probable short headwinds due to this. Please correct if having difference of opinion

What ASK Makes: The company has market leadership in “Advanced Braking Systems”, but this primarily refers to brake shoes, brake panels (the aluminum housing for the drum brake), and disc brake pads. They are a component supplier to braking systems.

  • What ASK Does Not Make: ASK does not manufacture the core electronic Anti-lock Braking System (ABS), which consists of an electronic control unit (ECU), wheel speed sensors, and a modulator. This is a specialized market with very few players like Pricol

The Impact of the Mandate: An ABS mandate would force a rapid shift from drum brakes to disc brakes on two-wheelers. When a vehicle’s drum brake is replaced by a disc brake with an ABS unit, the demand for ASK’s core products—the brake shoe and the aluminum brake panel assembly for that wheel—disappears

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