Amba Enterprises

Stock Opportunities Untested - but worth a good look
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Business Details:

  1. About company: It specializes in the manufacturing and trading of transformer lamination products and materials. With a foundation dating back to 1995, the company has established itself under the capable leadership of Mr Ketan Mehta, who has been at the helm since 2006. Mr. Mehta possesses extensive market knowledge and has a long-term vision for success.

The company operates two manufacturing facilities at Nanded in Pune, Maharashtra for the manufacturing of laminated steel cores. The production teams consist of qualified professionals with over 15-20 years of experience in this field, ensuring the delivery of exceptional quality products within specified timelines.

  1. Products Offering:

  • CRNO/ CRNGO Lamination Strips – It manufactures high-quality CRNO/CRNGO Lamination strips in various sizes. They offer these strips in a range of specifications and provide customization options to meet clients’ precise requirements.

  • Transformer Lamination – The company has a long-standing association in the market for this product. They are offering an extensive array of Transformer Laminations and strips.
    3. They also offer a diverse range of other products. These include Generator and Alternator Stampings, Motor and Pumps Stampings, Solid and Full Coil, Inserted Shaft with Rotor, and Die Cast Rotor.

  1. Application Industries : UPS, Transformers, Energy distribution, Automobile, Electrical equipment, Engineering and appliances, etc.
  2. Clients:

Growth:

  1. Capex: AEL is planning to increase its production capacity at its plant in Kapsons, Jalandhar, Punjab by 4-5x.
  2. Opportunities: As per the recent disclosure, the company is also exploring new opportunities and conducting feasibility in new products and components in the EV sector.
  3. Clients Addition: The company is trying to add more customer base in FY23 – FY24. Negotiations with Havells are in initial stages and incremental revenue of almost INR 100cr+ is expected in the coming year.
  4. Revenue Guidance: The company is targeting a revenue of 550 Cr by 2025.
  5. Outsourcing Agreement with Kapsons:

Industry Tailwind:

  1. The Indian Government has implemented various initiatives to foster the development of the domestic electronics manufacturing industry. Notably, the Make in India and Digital India initiatives have played a pivotal role in boosting the growth of domestic electronics production. As a result, the Indian Electronic Components Market has witnessed a significant expansion, increasing from $11 billion in FY 2009-10 to $20.8 billion in FY 2018-19 (excluding imported Printed Circuit Board assemblies). This represents a year-on-year growth rate of approximately 7%. These initiatives have been instrumental in promoting indigenous manufacturing capabilities and driving the growth of the electronics sector in India.
  2. India has set ambitious targets for the electronics manufacturing industry, aiming to achieve a manufacturing worth of $300 billion and exports worth $120 billion by FY 2026. These goals align with the broader vision of establishing a $1 trillion digital economy by 2025. According to the Economic survey, the key drivers fueling the growth in this industry include mobile phones, consumer electronics, and industrial electronics. These sectors are expected to contribute significantly to the expansion of the electronics manufacturing sector in India, driving economic development and creating employment opportunities.
  3. To establish India as a prominent global hub for Electronics System Design and Manufacturing (ESDM) and to advance the vision of the National Policy on Electronics (NPE) 2019, the government introduced three schemes in April 2020. The schemes include the Production Linked Incentive Scheme (PLI), the Scheme for Promotion of Manufacturing of Electronic Components and Semiconductors (SPECS) and the Modified Electronics Manufacturing Clusters Scheme (EMC 2.0). These initiatives were launched with the aim of promoting domestic electronics manufacturing, attracting investments, and creating a favorable ecosystem for the growth of the ESDM sector in India.
  4. The current government with a view to boosting investments in railways, power plants, construction, housing and other industrial activities; since electrical steel is applied in diverse items viz. transformers, ballasts, motors, pumps, fans, windmill generators, and various other industrial purposes

Competitive Advantages and Intensity:

  1. Rejection Rate of the product: Amba Enterprises claims to have maintained a zero percent rejection rate and has not received any customer complaints to date. This achievement reflects the company’s unwavering dedication to providing superior products that meet the highest standards of quality and customer satisfaction.
  2. Highly experienced track record: AEL has a long track record of over two decades of operations in transformer core lamination activities.
  3. Long-Term Relationship: Over the years, the company has established long-term relationships with its customers and reputed suppliers.
  4. Quality Certifications:

Financials:

  1. Consistent Sales growth and Margin improvement: In the last 5 years ,it has grown at a cagr of 28% with improvement across margin from 2 to 4%.
  2. Working Capital Management: There has been consistent improvement in debtors days, inventory days and days payable have increased.Along with this, we can see that the cash Conversion cycle has improved and company is managing the capital efficiently.
  3. Improving ROCE: Improving working capital has improved the ROCE from 6% to 21%.
  4. Valuations: Checking Market cap to sales is still at 0.66x, looks attractive from 2-3 years perspective.

Risks:

  1. Competition: AEL operates in a competitive environment with a large no. of organized and unorganized steel players operating in the market
  2. Low Margin product: For the company, steel is the primary input material. Hence, any fluctuations in the steel prices would have a direct bearing on its turnover and profitability.

Management:

  1. Experienced promoter and a technocrat: The overall operations of AEL are looked after by Mr Ketan Mehta, who took over the charge of the company in 2006 as the MD. He possesses an extensive experience of over 25 years in the field of electrical steel stamping & lamination activities. Moreover, he is also assisted by the second line of management possessing relevant experience in the said field.
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    Disclaimer: Invested and Biased
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What’s your take on NPM, which is in the range of ~2-3%?

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what is the installed capacity of the business?

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Installed Capacity is about 3500 MT Per Annum

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Thank you for the write-up!

I’m guessing that Amba enterprises imports CRNGO and CRGO steel from say JFE or Bao steel and doesn’t actually manufacture them. Is that correct?

If so, then all that Amba does is to cut them into strips as per demand from their customers… right?

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A very low gross margin biz as there is a huge presence of unorganized players here hence operates at a very low NPM as well. One major problem if there is volatility in the underlying RM then the entire P&L goes for a toss.
If they shift to some value add stuff which makes the end consumer think that here they cannot buy local stuff then their margin trajectory changes otherwise this is just a commodity biz.