Now for the PROS
)- The Brand NITCO still has some value. On checking with dealers NITCO tiles has some shelf space even in tier 2 - 3 towns . In areas where kajaria is unheard of. I dont think the end user will insist on looking at company balance sheet before making a purchase. If they are able to convince people with their design, their dealership network establised over the years wont allow them to go listless. The tiles business can return to the profitable path. They have stopped or heavily reducing their chinese imports beacause of the rupee dollsr devaluation. It has entered into partnerships , jv with local companies in gujarat. Saving heavily on transport etc
)- 47 cr mcap for 600+ cr yearly sales is a bit too tough. This is only for the tiles business.
)- debt?
Its debt restucturing plan has been approved