ITC explores venturing into frozen foods
Diversified conglomerate ITC Ltd is exploring a possible entry into the
branded frozen foods segment, its Chairman, YC Deveshwar said here on
Wednesday.
According to him, the foray might come at a later stage, and is also
subject to availability of land for setting up cold-chains.
At present, the company exports (frozen) shrimps, but may enter the
domestic branded segment. IFB Agro is one of the major players here.
“We are targeting a turnover of ₹1 lakh crore from the non-cigarette
segment in the next 15 years. Obviously, this cannot come from our
existing line. We have to enter new areas,” Deveshwar said responding to
a specific question on whether the company would enter the frozen food
segment or not.