KRBL- The King of Basmati rice

Hi Community,

Can anyone explain to me why it’s taking so long for a company like KRBL to find a partner in Saudi Arabia- Is there some resistance from the government?

They have been delaying it for last two quarters, which is hurting their business drastically.

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Hi,

I dont think its due to government…in fact their of appointing distributor is more than 2 qrt old. They have been scouting for long, they are not getting someone who does business on their terms. After long they did appoint one, but that disbt. didnt perform as per the agreement and in fact sued KRBL. That didnt hold, the relationship is no longer in place and they are back to square one in terms of finding a new distb.

Disc: invested

From what I recall from the investor transcripts, It’s due to KRBL policy of offering no credit to distributors and they don’t want to compromise on it which makes it difficult.

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How come no one is discussing the impact of Houthi Pirate Red Sea Shenanigans, do you feel it’s adequately priced-in the current price?

Company already having distributor issue, not sure how long it will take to resolve matters.

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Is there some place I can track the status of the VVIP chopper scam case where KRBL was allegedly involved. I Googled but couldn’t find anything meaningful. Thanks

After bad set of numbers and unable to finalize the distributor for Saudi market, management skipped earnings call itself this time? Escaping from responsibility?

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yeah, there’s also some receivable issue in Iran, CFO was low for FY24. Company is sitting on all time high inventory.

AGM is on Sept 13, 2024.

Disc: Exited my position fully

The management has been nothing short of utter disappointment.
Look at performance in comparison of LT foods… A perfect case study on the importance of management.

For 4 years, management is giving one excuse or another for shortfall in performance.

I have sold my position which I held for nearly 4 years after last quarters disaster numbers.

(Maybe they’ll get saudi distributor…maybe…but i cant trust the management anymore)

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I have also exited after being really hopeful for a few years. My worry is that they are sitting on huge inventory but always complain of margins being under pressure due to high cost of purchases. It doesn’t make sense. If prices of paddy go up, they should be making better margins , not lower - as the spreads on earlier inventory should increase. Something is fishy in their inventory numbers and that might be the reason they didn’t hold the concall ( other than the Saudi business not returning for good)

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worst time to Exit this stock… its only a matter of time before gov is forced to lift the export ban and drop/ get rid of the minium export price on basmati… post maharastra / haryana election…
I am doubling down on this…
just looking at all the pessimism on this thread…

Disc: invested

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Just my thoughts, we are in a bull market. LT foods and Chaman Lal setia posted good numbers and share price also reflects in their case. But krbl, being industry leader, is not able to post good numbers and the share price is also going down.

Disc: Patiently holding it for many years hoping for turnaround.

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My View on KRBL Limited (Mcap: ₹7200 Cr)

  1. Domestic Market Growth:
  • Steady, sustainable growth expected in the domestic market.
  1. Exports:
  • Benefiting from the removal of the floor price for basmati rice exports.
  • Competing better with Pakistan in bulk rice exports in Europe, Iran, and Iraq Mostly.
  1. Saudi Arabia Market Potential:
  • Past: Previously generated ₹600-700 Cr revenue, with profit margins of 14-19%.
  • Present: Loss of Saudi market reduced margins to ~10%.
  • Future: Re-entry could boost revenue, but regaining market share will be challenging due to strong local
    brands.
  1. Product Innovation & Brand Leverage:
  • Biryani Masala under India Gate brand to drive new growth.
  • Regional Rice Segment targeting ₹1,000 Cr contribution over the next 5 years
  • not invested
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Govt allows white rice export with $490/ ton MEP which is positive for rice producers but krbl is major exporter for basmati rice for which ban was not in place so didnt affect the company that much. The real big move will be when krbl starts its exports to Saudi as and when they solve the distribution issues there, hopefully it happens sooner

Disc : Not sebi registered. Not a buy/sell recommendation

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Q2 FY25 Results and Concall Insights.

KRBL posted flat set sequentially, and couldn’t find anything cheerful about from the management commentary as well. As usual Saudi business yet to pick-up, although few initiatives are already taken. From personal scuttle-but and observations, i can see KRBL products now back in most of the stores (saudi) but seems its an overcrowded market now with intense competition. Mgt., expects stable recovery in margins only by Q1, FY26. The edible oil launch by Q4 is something to watchout for; apparently its a thin margin business comparing its existing products.

The following are few highlights from the concall, found bit interesting:

  • European Market: Management anticipates robust export business from Europe due to favorable market conditions and ample compliant stock availability in India. They expect to conclude significant deals with European buyers starting in mid-December.

  • Inventory Management: Plans to increase inventory levels to capitalize on lower basmati paddy prices. This strategic move aims to secure raw materials at favorable costs and ensure sufficient aged rice stock for future demand.

  • Expansion Beyond Basmati: KRBL is experiencing steady growth in its business of specialty and aged non-basmati rice varieties. Their focus on value addition and premium segments is contributing to the scalability of this business.

  • Edible Oil Launch: The company is on track to launch its edible oil product in the domestic market by the end of Q3 or the beginning of Q4 FY25, aiming for a 3-5% market share in the first year.

  • Land Bank: KRBL confirmed no plans to monetize its land bank as it’s fully utilized for operations and storage

Key Performance Indicator Q2 FY25 (Cr ₹) Q1 FY25 (Cr ₹) Q2 FY24 (Cr ₹)
Total Revenue 1270.48 1220.91 1214.18
Operating Profit 123 117 195
PAT 102.67 86.56 153.14
EBIT Margin 10% 10% 16%
EPS 4.49 3.78 6.70

Earnings Quality and Revenue Trends:

  • Q2 FY25 vs. Q2 FY24: Revenue grew by 4.6% year-on-year, indicating positive momentum.

  • Q2 FY25 vs. Q1 FY25: Revenue shows a sequential increase of approximately 4%, suggesting a consistent upward trend. This aligns with management’s comment that “every quarter having better numbers” is expected going forward.

  • Margin Pressure: Q2 FY25’s operating profit margin (OPM) is 9.7%, significantly lower than Q2 FY24’s 16%. This aligns with management’s acknowledgment of margin pressure due to high-cost inventory carried over from the previous year when paddy prices were higher.

  • Expected Margin Recovery: Management anticipates the margin pressure to persist for another two quarters but expects a return to 15% plus gross profit margins by Q1 FY26. This is contingent upon the sale of high-cost inventory and increasing contribution from higher-margin branded products.

  • Non-Recurring Items: A one-time provision reversal benefited the comparative base in Q2 FY24, impacting the year-on-year margin comparison. Identifying and adjusting for such non-recurring items is crucial for assessing earnings quality.

Earnings Conference Call Takeaways

  • Revenue Growth: Total revenue for Q2 FY25 grew by 5% year-on-year, driven by both volume and pricing gains in exports and 10% growth in branded basmati volume in the domestic market. However, total revenue for H1 FY25 declined by 6% year-on-year, mainly due to a reduction in bulk sales in the export market.
  • Margin Pressure: Gross margin for Q2 FY25 and H1 FY25 were impacted by higher basmati paddy unit costs carried over from the previous year, as paddy prices were significantly higher in the last season. The impact on gross margin coupled with higher employee costs, provision for doubtful debt and other expenses resulted in lower EBITDA margin for the quarter. The company expects margin pressure to continue for another two quarters before returning to 15% plus levels by Q1 FY26.
  • Export Outlook: Management expressed optimism regarding the export business outlook. The European market is expected to see robust demand, and KRBL is well-positioned to capitalize on this due to ample availability of compliant stock. The company is taking proactive steps to re-establish its presence in the Saudi Arabian market, and the Iranian market is anticipated to generate decent revenue this year despite its unpredictable nature.

Analyst Focus Areas

  • Saudi Arabia Strategy: Analysts sought details regarding KRBL’s plans to regain market share in Saudi Arabia. The company elaborated on its approach, involving the appointment of wholesalers and plans to open its own office. Management believes that the worst is behind them and they are confident of a strong comeback in this market.
  • Margin Trajectory: Given the current margin pressure, analysts wanted clarity on the expected timeline for margin recovery. Management confirmed that margins would likely remain under pressure for another two quarters.
  • Growth in Non-Basmati Rice: Questions were raised about the scalability of the non-basmati rice business. The company highlighted consistent growth in this segment, driven by their focus on specialty and aged rice varieties.

Note: Post is AI filtered from multiple reports including concall recording, investor presentation and Q2 results. Consider errors/omissions.

Disclaimer: Invested and Biased. Less than 3% of PF, No transactions in past 30 days. Post purely for study purposes. Consult your advisor before any investment decisions.

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Few updates on marketing initiatives from company’s social media page.


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I am writing this post to clear my thinking about the company at this point in time.

KRBL is a leader in branded basmati rice in India. It is one of the few companies in the sector that has survived during last 2 decades and is able to grow profitably. While all other FMCG players have left the field, it is the only survivor in branded basmati rice along with LT foods, with 35% market share at present.

During last 10 years, it is able to grow its India sales by 4X. Branded rice has long term tailwind in India and I believe KRBL will take its share over time riding on this tailwind.

On the flipside, decimation of its export business in Saudi Arabia (high margin segment) has impacted profitably margins and profitability has not moved since last 5 years.

Moreover, last 5 years had been pretty difficult for the company. Allegations from Enforcement directorate (ED) had affected market sentiments about the company adversely, and these issues have made this company untouchable in investment community.

My analysis suggests that company is clean, but on the wrong side of political game. Why do I say so?

  1. High Court Judgement clearly states that Balsharaf has not purchased KRBL shares using money laundering funds (key litigation by ED), however, cases after cases are filed by ED in supreme court and many other forums. When the final judgement comes, we don’t know.
    Also, Balsharaf shares are not released, they are still with ED.
  2. Company changed its Auditor to EY, when investors raised concerns with current unknown auditor. If there was something to hide, probably, company would not have done so.
  3. Income Tax dept claims tax demand of 1200 Cr, the company contested it and came out clean
  4. Company did a buyback of 325 Cr when investors raised concern of languishing share price that taring far below intrinsic value.

Above incidents goes in favor of the company to a observer like me.

However, trust broken takes time to build again, sometimes years.

On other side, I may be wrong completely with my analysis and missing something big. Time will tell.

At current price (PE 12) it offers margin of safety, but you can say it is the same case since last 4 years :slight_smile: It’s share price was always offering margin of safety, but the company remains uninvestible for investment community.

For those further interested can go through this blog, very interesting analysis:

Disclosure - invested and biased. Not a SEBI registered analyst. This is not a buy / sell recommendation.

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