Jammu & Kashmir Bank

I would like to put my perspective based on my Kashmir stay. In Kashmir there is almost no digital economy purely runs on CASH… I have never seen such a huge cash dependency in any places in India and almost from restaurants to departmental stores everything runs on cash.

Even government emporiums prefer cash over cards… J&K bank is almost everywhere I had travelled in Kashmir and they outnumber all banks in terms of ATM;s as well. So majority people withdraw cash from this bank ATM only.

My feeling is also the account opening penetration is very less and even loans are taken more from outside banks.

So there is definitely a huge scope for J&K bank to expand and it will be one of the biggest beneficiary once people embrace digital and online payments. If they are able to tie up with J&K tourism and come out with more products it could be game changer as well.

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