ALL the listed players have now entered the sanitizer category. Everyone wants a piece of the pie!
Dabur
Marico
Jyothy Labs
Bajaj Consumer
Emami
Zydus Cadila
Note:
- Only Tata consumer & Nestle are left behind probably because they don’t yet have any presence in personal care segment.
- HUL, GCPL, Palmolive, ITC already had sanitizers in their portfolio. Dabur had one too which they discontinued & so reentered.
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